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Health Services Programs
Health Services Programs

Babies First

Babies First is an innovative program that provides incentives to pregnant mothers and parents or guardians of babies under 18 months of age. Through this program, members can earn incentives for participating in preventive health and wellness activities. The program focuses on encouraging pregnant members to visit their doctors for prenatal care early in their pregnancies, and then as often as their doctors recommend. Additionally, the program encourages postnatal and well-baby visits as recommended, to help ensure mom and baby will be as healthy as possible.